YU & I
Who we are

Two letters,one room,everybody in it.

experientialintentionalculturally awareemotionally drivenimmersiveelevated but approachableexperientialintentionalculturally awareemotionally drivenimmersiveelevated but approachableexperientialintentionalculturally awareemotionally drivenimmersiveelevated but approachable
The name

YU & I names the only two people who matter in the room, the one with the vision and the one who builds it.

YU & I is an experiential event production and creative direction company. The work is not just logistics, it's translating a client's vision into a fully realized, emotionally resonant experience, from first concept through day-of execution.

Point of view

YU & I creates immersive experiences that connect people, culture, brands, and community through intentional storytelling, elevated design, and unforgettable moments.

  • experiential
  • intentional
  • culturally aware
  • emotionally driven
  • immersive
  • elevated but approachable
  • creative-forward
  • community-rooted
  • visually sophisticated
Founder

BrittanyHollis

My business is like a chess or checkerboard. The board holds all the pieces without taking a side, remaining still, stable, and completely unharmed no matter how intense the game gets.

Formerly Reach Experiential, now YU & I. Same hands, sharper point of view, and a decade of unforgettable rooms behind it.

Brittany Hollis, founder of YU & I
Your move

Bring the why.

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